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Rusty Williamson has 25 years in newspapers.
by David Leone
What would you call a decades-long career in newspapers and a love for community?
A recipe for success.
The Wake Weekly family of community newspapers is pleased to announce the addition of Rusty Williamson to its sales staff.
“We want to provide the best skill and knowledge to increase the sales of our customers,” Wake Weekly Publisher Todd Allen said. “Rusty brings this with the best experience, not to mention he is wonderful to work with. He knows how to get results for your business. We are very excited and blessed to have Rusty on our team.”
Rusty, 52, is an affable, knowledgeable and hardworking sales associate with nearly 25 years in newspaper advertising.
The longest position he held was 18 years, at the Durham Herald Sun, before industry cutbacks resulted in downsizing. Before he left, Rusty had worked his way up to sales manager.
He also has put in time at major metros and community newspapers in Raleigh, Winston-Salem, Roxboro, Forsyth County and in Georgia, in just about every sales situation you can think of — display advertising, classifieds, automotive, retail and multiple advertising director positions.
Rusty has attended numerous seminars and training sessions to hone his craft and was at one point named salesperson of the year by the Sales and Marketing Executives in Durham.
The Jacksonville native initially intended on pursuing a military career. But a non-service knee injury led him to be medically discharged from the U.S. Army in 1987.
He now lives in Durham with his wife of 31 years, Patti, and has a grown son and daughter.
Rusty is pleased to be working at a weekly newspaper — community is a big part of who he is.
He’s a pastor at Harvest Christian Ministries in Henderson — a two-year-old church plant. He plays the drums and bass guitar and sings in a gospel trio with his wife and daughter. He loves to golf and, he adds, “anything related to church and spreading the Gospel of Christ.”
“I am very excited about the opportunity to work for The Wake Weekly community of newspapers,” he adds. “Everyone at the newspaper is great to work with and the newspaper products really serve the needs of the local communities.”