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Tracie’s Boots & Buckles opens at Market of Wake Forest.
By David Leone
WAKE FOREST — Tracie Mack has 15 years’ experience managing a western wear retail store in Raleigh. She knows how popular cowboy boots and accessories are.
So it didn’t faze her when within days of opening a new shop in the Market of Wake Forest shopping center, she already had a stream of customers.
“I’ve gotten to know the horse community up this way,” she said, referring to customers who were making the trek from Franklin County and elsewhere into Raleigh. “[So] me and my husband and my son decided to open up this store.”
Tracie’s Boots & Buckles opened May 31. It’s adjacent to Food Lion, just off Capital Boulevard at Durham Road.
Mack’s commute from her home is significantly shortened now — she’s a Wake Forest resident.
There are other stores that carry western goods, such as boots, but the choice is limited. And Mack knows how to size people to their boots.
For instance, she said, people think if they’re not tight, they don’t fit right. In fact, the boot should be snug in the heel, but with wiggle room for the toes.
She also carries belts, handbags and jewelry. The most popular item, though, seems to be the designer T-shirts.
“I’ve sold a lot of Guy Harvey shirts,” Mack said.
Some of the boots and gear are sized for youth and teens, and can be quite decorative. That’s no accident, she said.
“All the young girls in high school are wearing now are boots, jeans and T-shirts,” she added.
In the store Friday was Cody Clark of Youngsville, who purchased a T-shirt and Wrangler jeans.
“If I didn’t already get boots, I’d come here,” he acknowledged, pointing out he’s gone as far as Clayton to find such gear. “There’s nowhere (else)to really go.”